2026 Xi’An, China Emblems Design philosophy
Jumping Silk Road・Connecting the World
Universal Jump Rope Cup Championship 2026 Xi’An, China
Cultural Symbol
Giant Wild Goose Pagoda
Simplified layered lines integrated into letter R
City Wall Element
Evolved into a stable base structure
Bell Tower Eaves
Abstracted into top arc lines
Jump rope Trajectory
Smooth curves surrounding letters
Core concept
From Xi'An to the World - A Vision of Sports Exchange
Jumping Silk Road – Connectiong the World
The visual identity system centers on “Silk Road Jumping,” perfectly blending Xi’An millennium-old heritage with modern jump rope vitality.
Ancient Rhyme, New Voice
The pagoda's solemnity and bell tower's delicacy are miniaturized in letter negative space, reconstructed through modern design language.
Silk Road Connection
The pomegranate red curves capture rope trajectory while symbolizing Silk Road connection, linking athletes across borders.
Speed & Rhythm
Orange-red curves surrounding letters represent both rope trajectory and Silk Road connection
Oriental Aesthetics
The composition balances dynamic calligraphy (U) with stable structure (R), with central J providing vertical anchor.